by Dr Lisa | mafia offers, theory of constraints sales
Whenever our human brains detect a sales pitch, our shields naturally go up. I think of it like the shields that protected the Enterprise in Star Trek. “Captain, the Romulans have entered our airspace!” It’s a natural response because of the way our brains evolved....
by Dr Lisa | competitive advantage, customer value proposition, decisive competitive edge, mafia offer, mafia offers, marketing constraint, sustainable competitive advantage, unique selling proposition
Here is an excerpt from of Chapter 22 Mafia Offer: Dealing with a Market Constraint of the Theory of Constraints Handbook. ————————————– Introduction: What Is a Mafia Offer? A Mafia Offer...
by Dr Lisa | mafia marketing, mafia offers, marketing sherpa, sales conversion, theory of constraints marketing
Mafia Marketing and Getting Prospects to ask for Help We all want to increase sales, but getting new customers can be a challenge. In fact, this was the number 1 challenge readers of this newsletter listed. And it’s no wonder, according to a Marketing Sherpa study if...
by Dr Lisa | mafia offer, mafia offers
In this video presentation Dr Lisa Lang addresses the 5 most common marketing mistakes. Dr Lisa’s approach is from a Theory of Constraints Marketing perspective.You’ll learn: – The 5 major marketing mistakes most people make. – How the Theory...
by Dr Lisa | mafia offer, mafia offers, market constraint, market offer, theory of constraints, theory of constraints handbook, theory of constraints marketing
Marketing for SMBs This 40 minute video provides an overview of my ebook Mafia Offers: Dealing with a Market Constraint which is Chapter 22 in the Theory of Constraints Handbook. The ebook is available on here. In this “Building Mafia Offers for SMBs”...
by Dr Lisa | mafia offers, theory of constraints marketing
FOR IMMEDIATE RELEASE Theory of Constraints Marketing Expert, “Dr. Lisa” Lang, Hits Amazon Best-Seller List with Dan Kennedy “Dr. Lisa” Lang, Marketing Expert, recently hit five separate Amazon.com best-seller lists with “Marketing Miracles” book, her third best...
