by Dr Lisa | mafia offer, mafia offers, market constraint, market offer, theory of constraints, theory of constraints handbook, theory of constraints marketing
Marketing for SMBs This 40 minute video provides an overview of my ebook Mafia Offers: Dealing with a Market Constraint which is Chapter 22 in the Theory of Constraints Handbook. The ebook is available on here. In this “Building Mafia Offers for SMBs”...
by Dr Lisa | competitive advantage, mafia offer, mafia offers, market constraint, market offer, marketing and sales, theory of constraints expert, theory of constraints marketing, toc expert, unique selling proposition, value proposition
FOR IMMEDIATE RELEASE Theory of Constraints Expert Dr. Lisa Lang Signs Publishing Deal Along With Co-Author Dan Kennedy To Release “Marketing Miracles”. Dr. Lisa Lang, expert in applying Theory of Constraints to marketing, has signed another publishing deal with...
by Dr Lisa | dealing with a market constraint, Dr Lisa, Dr Lisa Lang, James Cox, mafia offers, market constraint, McGraw Hill, theory of constraints handbook
Chapter 22 of the Theory of Constraints Handbook is my chapter. It’s titled Mafia Offers: Dealing with a Market Constraint. Here’s the Amazon description: “Spend just two hours reading this chapter and if you don’t get at least one good idea...
by Dr Lisa | eli goldratt, external constraint, internet marketing, mafia offer, market constraint, theory of constraints
Use Internet Marketing to Increase Leads We are continuing our series based on The Goal by Eliyahu M Goldratt and the Theory of Constraints. {This series was co-written with Brad Stillahn.} The focus, priorities, and actions your company takes should be different...
by Dr Lisa | cash constrained, Cash constraint, Dr Lisa, goldratt, market constraint, the goal eliyahu m goldratt, theory of constraints
We are continuing our series based on The Goal by Eliyahu M Goldratt and the Theory of Constraints. {This series was co-written with Brad Stillahn.} Are you externally constrained? Yes or no? Your company is externally constrained if your company (usually) has the...
by Dr Lisa | eliyahu goldratt, getting in, mafia offer, mafia offer boot camp, market constraint, sales constraint, theory of constraints
Who should we target with our offer? and How should we roll it out? STEP 3 Your marketing and sales core team generates a list of prospects for your mafia offer roll out: Mapping current prospective clients (existing, past, new) creating a wide list of prospects...
