by Dr Lisa | Dr Lisa, Dr Lisa Lang, justin roff-marsh, theory of constraints marketing, theory of constraints sales
The 2 Leading Theory of Constraints Sales & Marketing Experts Justin Roff-Marsh and Dr Lisa Lang discuss what happens when … A Mafia Offer Meets 10 Times the Volume of Sales Appointments Here’s a limited opportunity to participate in a test Webinar featuring...
by Dr Lisa | cash to cash cycle time, cash velocity, Dr Lisa Lang, increase sales, increase throughput, theory of constraints, throughput per constraint unit
Continuing our cash velocity discussion started on March 16, 2007 Increase Sales cont. Last time we ended our discussion with this question: So how do you increase your throughput without going into cash trouble? The first step is to examine your product mix....
by Dr Lisa | cash velocity, DBR, demand pull, Dr Lisa Lang, increase sales, increase throughput, mafia offer, mafia offers, make to stock, market segmentation, theory of constraints
Continuing our cash velocity discussion started on March 16, 2007 Increase Sales Increasing sales is a sure fire way to increase your throughput and is theoretically limitless. My first question is: Are you selling all that you can now? If you are a “make to stock”...
by Dr Lisa | cash velocity, Dr Lisa Lang, goldratt, sales commission, throughput, throughput accounting, throughput per constraint unit
Continuing our cash velocity discussion… Deceasing sales commission is not necessarily where we want to focus either, but make sure that the commission you’re paying is in alignment with where you’re making your money and/or with the products/services with the...
by Dr Lisa | competitive advantage, competitive edge, excess capacity, goldratt, it's not luck, lean manufacturing, mafia offer boot camp, mafia offers, market offer, six sigma, the goal, theory of constraints
The best way to increase your profits is to do it in a way that is totally under your control. It should NOT depend on customers taking a price increase, or on vendors to reducing prices, or on the economy.You can increase your profits by uncovering capacity (or...