by Dr Lisa | Aug 13, 2020 | competitive advantage, customer value proposition, decisive competitive edge, mafia offer, mafia offers, marketing constraint, sustainable competitive advantage, unique selling proposition
Here is an excerpt from of Chapter 22 Mafia Offer: Dealing with a Market Constraint of the Theory of Constraints Handbook. ————————————– Introduction: What Is a Mafia Offer? A Mafia Offer... by Dr Lisa | Mar 29, 2020 | Uncategorized
Theory of Constraints Handbook is the definitive guide to Theory of Constraints and covers: Critical Chain Project Management for realizing major improvements in delivering projects on time, to specification, and within budget Drum-Buffer-Rope (DBR), Buffer... by Dr Lisa | Feb 10, 2019 | mafia marketing, mafia offers, marketing sherpa, sales conversion, theory of constraints marketing
We all want to increase sales, but getting new customers can be a challenge. In fact, this was the number 1 challenge readers of this newsletter listed. And it’s no wonder, according to a Marketing Sherpa study if you have 100 opportunities only 4 are likely to move... by Dr Lisa | Jun 10, 2018 | theory of constraints, theory of constraints international certification organization
Here is an excerpt from the TOCICO press release (May 14 2018): FOR IMMEDIATE RELEASE The TOCICO held its 16th Annual International Conference at the Luxor Hotel in Las Vegas from April 30th through May 1st, 2018. During the conference a number of special events took... by Dr Lisa | Mar 25, 2018 | DBR, DBR II
Theory of Constraints scheduling for machine shops and job shops based on Goldratt book The Goal called drum buffer rope and simplified drum buffer rope. Why is scheduling custom job shops and machine shops so hard? Can it be easier? What are the most important...
