In this video presentation Dr Lisa Lang addresses the 5 most common marketing mistakes. Dr Lisa's approach is from a Theory of Constraints Marketing perspective.You'll learn: - The 5 major marketing mistakes most people make. - How the Theory of Constraints applies to...
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Mafia Offers: Dealing with a Market Constraint – the Theory of Constraints Approach
Marketing for SMBs This 40 minute video provides an overview of my ebook Mafia Offers: Dealing with a Market Constraint which is Chapter 22 in the Theory of Constraints Handbook. The ebook is available on here. In this "Building Mafia Offers for SMBs" presentation,...
Low T – Maximizing Profitability #7
TOC Community has answer for serious Low-T issue Brad: I’ve heard it’s a big, widespread problem. And it’s one that’s not talked about openly. Most business owners that have it aren’t sure about what to do about it. Some are embarrassed about it. Let’s call it...
Theory of Constraints Mafia Offer – reducing WIP in Marketing (Max Profit #6)
Maximizing Profitability the Theory of Constraints Way #6 This is the sixth in the series of conversations. To read number 5, go here: https://www.velocityschedulingsystem.com/maxprofit5/ Brad: “So far, we have established that a business can make much more money...
Theory of Constraints Replenishment Supply Chain
Where there is inventory – there is capacity! If you have inventory, be it finished goods or work-in-process (WIP), then you have capacity. I mention this because many of the companies who have inventory also have difficulty delivering on-time. However, the capacity...
Dr Lisa Hits Amazon Best-Seller List
Theory of Constraints Marketing Expert, Dr Lisa Lang, Hits Amazon Best-Seller List with Dan Kennedy “Dr. Lisa” Lang, Marketing Expert, recently hit five separate Amazon.com best-seller lists with “Marketing Miracles” book, her third best seller. IMMEDIATE RELEASE ...
Factors that influence Critical Chain Project Management (CCPM) Implementation Success by Lisa Repp
Lisa Repp wrote her thesis on "Factors that influence critical chain project management implementation success". A summary of her findings are below as is a link to read the full thesis on Theory of Contraints Critical Chain Project Management (CCPM). Read all results...
Theory of Constraints Expert Dr. Lisa Lang Signs Publishing Deal Along With Co-Author Dan Kennedy
Theory of Constraints Expert Dr. Lisa Lang Signs Publishing Deal Along With Co-Author Dan Kennedy To Release “Marketing Miracles”. Dr. Lisa Lang, expert in applying Theory of Constraints to marketing, has signed another publishing deal with CelebrityPress along with...
Theory of Constraints TOC in Government
Press release - 2012-04-27 Payments from the Guarantee Fund to reach employees of the bankrupt companies five times faster The fivefold increased working efficiency of the Guarantee Fund administrator is acknowledged one of the best success stories of recent years...
2012 Theory of Constraints TOCICO Conference – Great Question
This Q&A occurred on LinkedIn and was started by Eli Schragenheim, whom I serve on the TOCICO Board of Directors with. Eli does a great job of explaining the value of attending a TOCICO conference especially after the passing of Dr Eliyahu M Goldratt, the father...
