by Dr Lisa | Theory of Constraints Sales
Whenever our human brains detect a sales pitch, our shields naturally go up. I think of it like the shields that protected the Enterprise in Star Trek. “Captain, the Romulans have entered our airspace!” It’s a natural response because of the way our brains evolved....
by Dr Lisa | POOGI Series
Last Updated: August 28, 2025 What is POOGI? POOGI stands for Process Of On-Going Improvement. POOGI is what we call the process we use in Theory of Constraints to continuously improve. POOGI is also the sub-title of the book The Goal. And, POOGI is a systematic...
by Dr Lisa | Theory of Constraints for Strategy
Last update: December 13, 2025 TL;DR: Leadership doesn’t need to be complicated. Dr Lisa distills Theory of Constraints thinking into 2 simple but powerful laws: (1) Don’t be a sissy – choose your direction, commit to it, own the results, and don’t...
by Dr Lisa | Theory of Constraints Thinking Processes
A Lesson on Theory of Constraints Negative Branch Reservations (NBR) “Now let’s go live to Suzy who is reporting live from the level 5 hurricane… Suzy, how is it out there?” “Well Bob, I can barely stand up as I’m getting pelted...
