by Dr Lisa | theory of constraints Marketing, Theory of Constraints Sales
I will answer my own questions from Part 6 with the typical answers. Remember, that only those of you (30%) who are having trouble getting in will have similar (or any) answers. So why is it so hard to get in, at the right level, to present your offer? What are the...
by Dr Lisa | Theory of Constraints Sales
Up to this point, let’s say that 1) you have a great mafia offer based on Goldratt’s Theory of Constraints ; and 2) you have a can’t miss Solutions for Sales presentation. But in about 30% of the cases that is still not enough. Can you get in to make...
by Dr Lisa | theory of constraints Marketing, Theory of Constraints Sales
You wrap up a Solution for Sales Mafia Offer presentation the same way you do any presentation. You agree on the next steps and get a specific commitment to the first next step. So far we have focused our discussion on the more formal PowerPoint presentation. However,...
by Dr Lisa | theory of constraints Marketing, Theory of Constraints Sales
Now that we have discussed how to open the presentation by “agreeing on the problem”, we will cover the next steps — “agreeing on the direction of the solution”. Continuing with what the PowerPoint Solutions For Sale presentation …...
by Dr Lisa | theory of constraints Marketing, Theory of Constraints Sales, Theory of Constraints Thinking Processes
In Part 2 we discussed how we start the Theory of Constraints Mafia Offer Solutions for Sales presentation by agreeing on the problem. I can’t stress enough how important it is to really nail this first part of the presentation. In no more than 4 slides you...
